Answered By: Michelle Nielsen Ott
Last Updated: Dec 12, 2022     Views: 140

Locate the methods or methodology section of the article. Review this section for clues as to if the research is qualitative or quantitative.

Qualitative research uses words/text as data. Quantitative research uses numbers as data. Mixed methods research uses both.

Other characteristics of qualitative and quantitative research include

Qualitative 

  • Exploratory
  • Inductive (hypothesis-generating)
  • Asks: How? Why?
  • Uses a small number of participants

Quantitative 

  • Structured
  • Deductive (hypothesis-testing)
  • Asks: How Many? How much? How often?
  • Uses a large number of participants

Nicholson, K. (2022) What is Qualitative Research? [video]. YouTube.